Podcasts soon became popular around the world. People, it turned out, like being able to digest details audibly. And why shouldn’t they? You just need to flip on your monitors or put on some headsets. This hands-free technique helps you to sweep the kitchen, do the laundry, or go for a workout while listening. However, unless you are a popular podcaster with thousands of followers who are aware of your existence, you would need an eye-catching logo if you want to be heard. When your potential fans search for their next podcast on their tablets, they are met with a list of podcast logos and covers. Since it is a visual experience, the logo must immediately reach out to catch their attention. This guide has been put together to assist you in creating the best podcast logo possible. Continue reading to learn how!
Decide on a Subject for Your Podcast
If you’re still getting your podcast off the ground, you may not have settled on a particular subject or issue for your podcast. But if this is the case, take a deep breath, calm down a bit, and ask yourselves with:
What is the aim of your podcast?
Who are your target audiences?
What do they desire?
Any listeners are looking to be amused. Any people want to read. Many people just want to kill time. By focusing on what your listeners want to hear out of your podcast and narrowing down your key topic(s), you will guarantee that your podcast can fulfill their needs and keep them coming back for even more.
Then, try to figure out what sound the listeners are aiming for. There is a world of distinction between a factual news podcast and one with a conversational feel.
Why is all of this important to know while creating a podcast logo?
Your podcast logo aims to attract new listeners. If you can make it clear what your podcast is about and what your goals are, you can have a much better chance of succeeding.
Listeners would not know who you are, what your podcast is about, where they stand to learn from it, or if your sound appeals to them and if your logo is haphazardly put around. Take Note of Podcast Sizes
It should be noted that the space available to view your podcast logo can be limited at times.
There is also the problem of several folders, each with its size specifications and guidelines. Your listeners could be using App, Google, iTunes, or a different app entirely.
Though the conditions would be identical for most of them, you can stick to these. Use a basic interface that is easy to read. To provide contrast, use a combination of light and dark colors.
Choose which image to use for your podcast logo.
It’s a visual battleground when looking for new podcasts to listen to. Podcasts are vying for the interest of their listeners. One of the key aims in this war is the picture of your logo. One of the most significant selling points of a podcast is you, the podcaster. You’re the person behind the voice, which is why so many podcast logos have a face of some kind. It can be a cartoon, photograph, emoji, anything which creates a connection between you and your listeners. Using your main picture to bring attention to the main subject of your podcast. Using a gardening app or plants and animals if your podcast is about gardening. Being descriptive about your picture will help you draw listeners who are knowledgeable on the subject of your podcast. Consider Where The Podcast Logo Will Be Seen.
You’re always going to use the podcast logo anywhere else than in a directory. You’ll almost certainly want to use it on your blog, social media accounts, email signature, promotional items, products, and so on. Holding your logo simple and in a standard size would allow you to use it almost everywhere. Still, if the logo isn’t included in a podcast database, how can people know it’s for a podcast and not anything else? To do so, use the word “podcast” in the title or include video series symbols in your logo design, such as a speaker or a stereo system.
Select a look.
This should be a piece of cake now that you’ve determined who your listeners are. You will fail to recruit potential members of the audience if your logo style does not compliment your character or does not connect to your audiences. It’s critical to understand that selecting a color palette entails more than just selecting colors that stick out and have the logo noticed. Choose a Font that reflects the character of your podcast. Consider using your podcast name in your branding to help your listeners.